Recently recognized as one of the ‘Creativity 50’ and dubbed the ‘Steve Jobs of Microsoft’ by Fast Company, Gary Flake, Microsoft Technical Fellow and director of Microsoft Live Labs, addresses the market research industry for the first time.

Former Chief Science Officer of Overture and Founder of Yahoo! Research Labs, Dr. Flake is a longtime student of research, development and innovation best practices.

At Microsoft, he works to define and evolve the company’s product vision, technical architecture, and business strategy for online services.

In this presentation, Dr. Flake takes us on a mystery tour recounting the history of the online advertising industry, showcases entirely new forms of online advertising and media, and concludes with his long-term predictions about the Internet and every industry which connects to it.

His insights are provocative and pot-stirring.